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Today's B2B buyers have high expectations, and those expectations will not be met if B2B buyers are accustomed to sophisticated consumer interactions in their personal lives. Executive B2B buyers are not impressed by marketing driven by large, relatively impersonal data analysis that leads to inconsistent and conflicting interactions or sales outreach that doesn't cater specifically to their needs at the right time. This blog recommends taking a new approach that unifies relationship data across the full customer lifecycle.
Uncommon Solutions was founded in 2002, has a staff of approximately 30 IT professionals, and is one of the few Managed Microsoft Partners. We are a full-service IT firm that partners with our clients to leverage technology in support of their mission and business objectives. Uncommon Solutions is committed to discovering and aligning with your business strategy in all that we do. Whether you're looking to take more control in your licensing of Microsoft products, and/or seeking support within our multiple practice specialties in the areas of Strategic Consulting Services, Business Productivity and Insights, Applications, and Infrastructure Management, Uncommon compliments and enhances your in-house IT competencies with varying degrees of consultative and implementation services from architecture and design through to planning, implementation and support services. Further, as a managed partner, and CSP license reseller, our relationship with Microsoft will help you maximize your return on existing investments in Microsoft’s platform through access to incentive funding, experience, and expertise.